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They're serious platforms: that's exactly why we compare against them. But how you're charged is a feature too. Everything below comes from their own public pages, checked July 2026.
| What you get | Hairsentials | Squire | Phorest |
|---|---|---|---|
| The deal | |||
| Pricing published on the site | Quote only | ||
| Unlimited staff, no per-chair fee | Every paid tier | Per-plan limits | Quote scales by size |
| Forms, messaging & inventory included | No add-ons | Top tiers unlock more | Add-ons + top tiers |
| Client booking fees | 10%, capped at $6; $0 for members | Convenience fee per booking | None published |
| Try before you pay | Free during beta | Not published | No free trial |
| The floor: what every serious platform has | |||
| Online booking & calendar | |||
| POS, payments & checkout | |||
| No-show protection & deposits | |||
| Loyalty & rewards | Gamified, every tier | Top tier | Add-on on lower plans |
| Storefront, retail & inventory | Mid-tier up | ||
| Client CRM & campaigns | 2-way SMS top plan only | ||
| Team, multi-staff & shop view | |||
| The ceiling: where the comparison ends | |||
| Recurring membership income | The core product | A feature | A feature |
| AI assistant that works your book | In your voice | None | None |
| AI discovery: found by the cut, not the name | None | None | |
| Geo boost marketplace in your city's feed | None | Ads add-on, top plan | |
| Slot buyouts: full chairs still make money | None | None | |
| Staff team races & goals | None | None | |
| Shop Wallet & pre-funded loyalty reserve | None | None | |
Drawn from Squire's and Phorest's public pricing and feature pages as checked July 2026. Plans change, verify the details with them directly. Squire and Phorest are trademarks of their respective companies; no affiliation, and no hard feelings. Competition is good for barbers.
Memberships and loyalty aren't perks, they're the whole engine. When loyalty is an upsell, the platform gets paid before you do. We hand the money features to everyone, including the free tier, because our bet is on your growth, not your gate.
The quiet trick of the old platforms is that moving feels harder than overpaying. It isn't. Your client book belongs to you, and we'll carry it over with you.
Export your clients from Squire or Phorest, import the CSV, and your whole book, names, numbers, notes, is in Hairsentials in minutes.
Month-to-month, cancel anytime, export your data whenever you want. If we stop earning your business, you leave with everything.
Free migration off any platform: services, plans, and clients set up with you, live by tonight. Switching is our job, not yours.